The Nazi Past of Coke!!! By James Reed
Coke may be woke at the moment, championing the idea that whiteness is racism, and that employees should be less “white.” But, that only even vaguely makes sense if Coke is itself ideologically pure. What about the Nazi skeleton in its closet, as revealed by J. B. Shurk, in an article at The American Thinker:
“Did you know that Nazi Germany was one of Coca-Cola’s biggest markets? Have you ever seen an official Coca-Cola advertisement promoting the company’s partnership with the Nazis during the 1936 Olympics under a jingoistic tagline — “One people, one country, one drink, Coke is it” — that would have made Adolf Hitler proud? No?
Does Coca-Cola not highlight its financial history with Nazi Germany when crowing about its racial purity tests today? Or the fact that Germany’s inconvenient declaration of war against the United States made it sufficiently difficult for Coca-Cola to maintain its prominent reputation within the Reich that the company’s German representatives repurposed the operations of hundreds of bottling plants toward the production of a new drink called Fanta to serve thirsty German soldiers throughout the war? Does the Coca-Cola Company not brag about Fanta’s wartime genesis as a Nazi beverage? How strange.
One would think that a company so dedicated to rooting out “white supremacy” that it forces its white employees into racial re-education training seminars would first want to take a hard look at its own rather awkward historical relationship with actual white supremacists intent on building a world-dominating “master race.” That’s what “racial justice” requires, right — the punishment of one generation of Americans for the sins of generations past? So why should Coca-Cola’s questionable corporate history be off-limits when it goes out of its way to demonize white Americans for no other reason than the color of their skin?
On the other hand, everything about Coca-Cola’s racial indoctrination program today sounds as if it could be ripped right from the pages of Nazi Germany’s own race laws, with Jews and other “undesirables” being crossed out and “whites” scribbled in their place. All the racial animosity that nearly destroyed humanity last century is back in “woke” form, and some of the same companies that underestimated the Nazi threat then are underestimating the evil intent of the new racialist agendas that are taking over the corporate world today. Isn’t that, after all, why Critical Race Theory exists — so that pretend intellectuals can repackage discredited race-based theories from the past into academic language that can be used once again to justify outright racism? If so, 2021 Coke and 1936 Coke still have much in common. The only thing really differentiating the symbolism of a Nazi swastika and a Black Lives Matter clenched fist, after all, is which racial group is being targeted and which racial group is doing the targeting.
There is nothing new under the sun. Perhaps if Coca-Cola were capable of seeing the similarity between the racial grievances of its old Nazi partners and those of its new “woke” ones, it wouldn’t be so enthusiastic to repeat history all over. And maybe if Coke remains so intent on “cancelling” white Americans for the problems it sees in America’s history, then Americans should cancel Coke for the problems it overlooked in Nazi Germany’s.”
If all that can be got around, it will sure shut Coke’s trap. Why, people of colour may even stop drinking it. That would be tragic, wouldn’t it? Things don’t go better with woke!